K-POP QUARTET KARD PUTS UP AN ELECTRIFYING PERFORMANCE TO CELEBRATE THE COMEBACK OF ASICS GEL-BND

THE ASICS REGIONAL BRAND AMBASSADORS EARNED NEW FANS AND
CAPTURED THE HEARTS OF EXISTING ONES AT BANGKOK, THAILAND. FANS CAN
CATCH THEIR NEXT PERFORMANCE AT KUALA KUMPUR, MALAYSIA.

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[13 September 2019 – Philippines] Last night, Korean pop quartet KARD made
waves at the ASICS GEL-BNDTM regional launch event at Central World,
Bangkok. In their role as ASICS’ regional ambassador, KARD delivered an
electrifying perfomance on the outdoor stage for their fans in Thailand as well
as those who joined them from around the region.

As a celebration for the comeback of the GEL-BNDTM shoes and KARD as the
face of ASICS, the event saw the massive turnout of more than 500 guests,
including celebrities Inn Sarin Ronnakiat, Toey Pongsakorn and Sarun
Naraprasertkul (Neng), members of the local and regional press and other VIP
guests.

The night kicked off with an opening act from Thai rapper LAZYLOXY, hip-hop
dance crew REINCARNATE and DJ P-U, who amped up the crowd with their
upbeat tracks and dynamic style. KARD then brought the roof down when they took the stage to perform four of their best hits – Oh Na Na, Don’t Recall, Hola
Hola and their latest fiery tropical-dance sound Bomb Bomb – bringing the
event and the crowd’s energy to the peak.

ASICS GEL-BND™ LAUNCH PARTY - Lazyloxy - 2

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For fans who missed this chance to see KARD in Thailand, another electrifying
performance will be happening on 9 November, at Sunway Pyramid in Kuala
Lumpur, Malaysia.

Wondering how you can stand a chance to be a part of this exclusive party and
see KARD in person? Simply head over to any nearest ASICS store to purchase
your very own pair of GEL-BND sneakers in the month of October. Limited edition ASICS-KARD merchandise, such as posters, finger foams, collar pins and
postcards, are also available for redemption during the period.

Screen Shot 2019-09-21 at 12.33.18 AM

First introduced in April in limited quantities, the GEL-BNDTM is available in five new original colourways. In October, four more colourways are slated to be launched, adding up to a total of 9 colourways available for the GEL-BNDTM campaign.

The sneakers are available at selected ASICS stores. New Colourways in October 2019.

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To find out more, please visit the ASICS website at asics.com, Facebook (https://www.facebook.com/asics.sportstyle.ph) and Instagram (@asics_sportstyle_ph).

Join the conversation with the hashtags at #GELBND #BOLDRERUN #ASICSSPORTSTYLEPH

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